Cloud Gaming Platform Hatch Teams Up With Noodlecake Studios


Cloud mobile gaming platform Hatch is teaming up with Canadian publisher & developer Noodlecake Studios, adding some of the publishers games to the streaming service.

Hatch, a subsidiary of Angry Birds developer Rovio Entertainment, offers a cloud gaming platform that lets users play a catalog of IAP-free games without downloading them to their device. The service is currently in beta in parts of Europe, giving gamers access to a catalog of games that includes Monument Valley, Sonic Jump, Star Vikings Forever, Love You To Bits, and Crashlands. Hatch’s catalog is stored in the cloud and played over Wifi or mobile data using an Android device.

The switch to cloud based games will allow users to save storage space and avoid installations and updates at the expense of using their Wifi bandwidth or mobile data. Hatch has stated that playing games on their platform uses around half as much data as streaming HD video.

The Noodlecake published titles that are being added to Hatch are:

Other Noodlecake titles may be added in the future, but these seven are part of the current agreement with Hatch.

As free to play games continue to dominate the mobile gaming landscape thanks to a low barrier to entry and often times large marketing budgets, premium games are often forgotten. Despite rave reviews, premium titles frequently disappoint in terms of sales, particularly on Android. There are of course exceptions, with titles like The Room: Old Sins, Game Dev Tycoon, and Cytus II finding some success on the platform. Hatch and services like it give developers and publishers an extra source of revenue on top of a game’s sales on Google Play.

At this time Hatch is free to use and is supported by ads and “brand storytelling”, with a paid subscription option that will remove ads and add premium feature in the works.

For more information on Hatch, check out the cloud gaming provider’s website, though as previously mentioned the service is only available in 18 European countries at this time.